Digital Out-of-Home Media Opportunity
ADCENTRICITY helps advertisers connect with customers in a way that’s relevant to them through premium and niche digital out-of-home inventory across North America, including screens in malls, medical offices, restaurants and bars, gas stations, pharmacies, grocery stores and many more.
We are hands-on, and work closely with advertisers to develop unique and compelling digital out-of-home campaigns that are venue appropriate and effectively reach your target audiences.
ADCENTRICITY offers advertisers the only single-point of contact in digital out-of-home so you can focus on reaching your target audience - whomever, or wherever they may be.
Effective Advertising Touch points Reaching Consumers On The Go
Reaching consumers is difficult in today’s highly fragmented media market. They often consume a diverse range of media and actively avoid advertising that is irrelevant to them. However, there are still many exciting opportunities to connect and interact with these tough to reach consumers. They are spending more time on the go than ever before visiting restaurants, bars, health clubs, shopping malls, supermarkets and other venues that make up their daily routines.
ADCENTRICITY understands how to communicate with consumers on the go. We create media plans that reach your target audience when they are on the move. We invest in understanding how they live, their lifestyles and the best environment in which to involve them with your message. There is an effective way to communicate with people on the move, and we deliver it.
ADCENTRICITY works hands-on with agencies and advertisers to develop unique and compelling digital out-of-home campaigns that are venue appropriate and that effectively reach target audiences. ADCENTRICITY is the only single source for ALL of your digital out-of-home needs.
Simplicity
- One plan and buy gives you access to our vast North American digital networks featuring only the best venues and media opportunities
- Streamlined execution for complex plans and buys
- Premium and niche venues in a variety of content categories
- Plans optimized based on campaign objectives, budget and priorities
Targeting
- Connect with your target audience with unparallel planning capabilities
- Targeting options utilzing our platform provides the ability to target ads dynamically by geography, custom geo-radii, zipcode / postal code, age, gender, household income levels amongst other demographic profile data
- Census data is integrated directly into our platform providing an even deeper level of targeting options with speed and accuracy
- Multi-tiered and vetted research, profiles every venue's audience make-up and behavior patterns
- Audience targeting is completely customized to ensure relevance to the campaign's message and objectives are achieved
Creative
- Creative specifications are consolidated, streamlining development needs
- Creative distribution and flighting are executed seemlessly by ADCENTRICITY
Reporting
- Centralized Proof of Performance reporting and single source billing completes ADCENTRICITY’s end-to-end media solution
Our solution is as simple and effective as it gets — first-class digital out-of-home planning, buying and comprehensive access to venues all across North America via a single and reliable partner. ADCENTRICITY is your premier digital out-of-home media partner.
